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FOR IMMEDIATE RELEASE
January 24, 2008
Contact: Joy Scott
Scott Public Relations
818.610.0270
joy@scottpublicrelations.com

Norvax Announces Webinar That Reveals Strategies to Capture More Online Insurance Buyers

Norvax, the leading provider of technology solutions for insurance marketing and sales, presents a free webinar on best practices for marketing to online individual insurance shoppers, on Tuesday, Jan. 29, 12:00 PM CST.

CHICAGO, IL - January 24, 2008 - Norvax is presenting a free one-hour webinar on Tuesday, Jan. 29, 12:00 PM CST, for insurance professionals who want to better understand online insurance shoppers-and how to market to them.

The need to develop effective marketing strategies for online consumers is reinforced by a recent Celent Research report that found that more than 50% of 2007 health insurance sales involved the internet. By 2011, it is anticipated that more 90% of all individual health insurance buyers will use the internet for part or all of their policy purchase.

The webinar, "PROVEN INTERNET-DRIVEN MARKETING PRACTICES: Keys to Finding and Selling to Online Insurance Shoppers," teaches agents and brokers how to succeed in this new marketplace.

The webinar will discuss:

  • Overview of the trends shaping the sale of health insurance online
  • Unique shopping patterns of online health insurance shoppers
  • How insurance professionals can match shoppers habits
  • Proven strategies used by top producers to capture the online health insurance market

The co-presenters for the webinar are Jeremiah Desmarais, vice president of marketing for Norvax, and Delfin Paris III, Norvax manager of the UnitedHealthcare Select Producers Club (USPC) program.

This webinar is not a conference call; participants will need internet access to watch and join in the presentation. Insurance professionals who wish to attend this free webinar or receive more information should go to the following link:

http://www.norvax.com/promotions/webinar-01-08.html?release=012508

PROVEN INTERNET-DRIVEN MARKETING PRACTICES: Keys to Finding and Selling to Online Insurance Shoppers

Tuesday, Jan. 29
12:00 PM CST (1PM Eastern; 10AM Pacific)

Contact:

Joy Scott
Scott Public Relations
818.610.0270
joy@scottpublicrelations.com

ABOUT NORVAX

Norvax Inc. is a leading developer of Web-based sales and customer communication tools that connect and help consumers, insurance brokers, agents and carriers transact health insurance business more efficiently. From tools for building Web sites to health insurance quote engines and e-mail autoresponders that can automatically include updated health insurance quotes, Norvax's health insurance technology lets agents increase sales, cut administrative time and reduce expenses by initiating customer contact faster and automatically maintaining around-the-clock communications with prospects. In 2005 Norvax launched GoHealthInsurance.com, an online consumer health insurance quoting web site built around their industry-leading technology. Founded in 2001, Norvax was named among the top ten fastest-growing software companies in the U.S. in 2007 by Inc Magazine. Norvax is privately held and headquartered in Chicago.

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